Company 5 Proposal
Abstract
This document presents a proposal for a strategic collaboration aimed at increasing visibility, user acquisition, and DAO engagement through Company 5’s extensive community, which reaches over 2.5 million Web3-native users across key global markets. The partnership centers on a content-driven education funnel, incentivized onboarding, and governance integration to drive long-term engagement with the Telcoin ecosystem.
Specification
● TEL token used as the primary incentive and feature token within Company 5’s onboarding pipeline.
● Multi-layered content strategy including explainer videos, roundtables, and tutorials.
● Governance-focused campaign introducing DAO participation and TEL-backed utilities
● Incentivized onboarding via verified referrals and campaign rewards
● Inclusion of Telcoin into existing educational and partner content ecosystems
● KPIs tied to active sign-ups, app installs, governance activity, and content engagement
Rationale
Company 5 boasts a verifiable combined reach of:
● 2.5M+ active followers across YouTube, X (formerly Twitter), and Telegram
● 1.1M monthly active video views across Web3 segments
● 40,000+ weekly engaged users through their community marketing funnels
● Conversion rates exceeding x% in prior governance campaign activations
● Access to 60+ DAOs and crypto-native projects for cross-pollination
This infrastructure allows for predictable and scalable user funneling, enhanced by trusted branding and a proven educational pipeline. The campaign structure significantly undercuts traditional CAC rates seen in DeFi/FinTech marketing — often 1/4th the industry average CAC ($X vs $X).
Planning and Preparation
● Finalisation of deliverables, branding requirements, and creative asset timelines
● Collaborative development of education tracks, governance tutorials, and onboarding
scripts
● Coordination with Telcoin on app user flows, referral tracking, and DAO framework alignment
Execution
Phase 1: Education & Initial Onboarding (Months 1–6)
● 3x branded roundtable panel shows with 100K–150K average views
● 2x “Deep Dive” DAO educational explainers and governance guides
● 6x distributed updates across Telegram (350K total reach), X, and Discord
● Community-focused referral challenge with TEL rewards (target: 20K+ new users)
● Telegram and Discord governance onboarding walkthroughs
Phase 2: Retention & Activation (Months 7–12)
● 3x update-focused shows including user feedback and feature reviews
● 2x governance AMA/live sessions with Telcoin leadership
● 2x governance quiz campaigns (5K–10K users per activation)
● 6x community snapshots and user spotlight posts
● Bonus “Champion Tier” TEL incentive to top 50 community contributors
Review and Reporting
● Dedicated analytics dashboards via Company 5’s performance suite
● Quarterly breakdown of onboarding, content performance, DAO activity
● Final report on user behaviour, retention, and average engagement duration
● Referral audit system to confirm verified app installs
Deliverables
● 12-month content campaign targeting 100K–250K TEL-related video views per month
● Minimum 40K user touchpoints through direct engagement (quizzes, referrals, AMAs)
● App referral campaign with goal of 200K+ verified installs
● DAO education series embedded across Telegram, X, Discord, and YouTube
● Ongoing amplification across 10+ multilingual regional partners
Cost and Package Options
Total proposed partnership budget: $X USD equivalent in TEL
● Phase 1 (Education): $X
● Phase 2 (Activation): $X
● Performance Bonus: Still Negotiating
○ TEL token bonus for surpassing every 200K verified user installs
○ “Champion Contributor” pool unlocked based on campaign milestones.
Vesting Terms
● x% at launch
● x% at Month 6
● x% at Month 9
● x% at Month 12
● Sell limits enforced via on-chain contracts: max 20% of average daily volume monthly
Concerns/Negotiations
● Giving away too much token value.
● Creating consistent sell pressure due to the above vesting terms.
● Performance Bonus: Basing on user installs does not equate to long term customer retention. Negotiate towards affiliate structure and set triggers such as KYC, First Trade & 10 trades or minimum threshold.
This creates further triggers that over time ensure a long term customer so we do not pay based on app installs and KYC only.
Timed window of 30-90 days for converting customers.
Summary
Company 5 offers a variety of marketing, advertising and educational content to further the growth of the Telcoin token TEL that combines reach, conversion efficiency, and governance-centric onboarding. With a proven ability to mobilise hundreds of thousands of users through content and community mechanics, this partnership would enable Telcoin to scale quickly, affordably, and with alignment to its decentralized vision.